My Choices Foundation

Operation PeaceMaker addresses the prevalent issue of domestic violence in India, where a significant percentage of women face abuse and cultural acceptance perpetuates this cycle of harm. Through a network of trained local PeaceMakers, the programme offers multifaceted support. It provides counselling to survivors, perpetrators, and families, aiming not only to stop abuse but also to break the cycle entirely. By educating individuals about their legal rights, the programme empowers survivors to take action and seek legal remedies. Moreover, PeaceMakers offer in-field support by conducting awareness workshops, educating communities, and advocating for change, creating a holistic approach to combat domestic violence and promoting a safer environment.

Operation Red Alert tackles the pressing issue of sex trafficking in India, where girls as young as 12 are sold into slavery, with a mere 1% being rescued. To counter this, the programme employs a comprehensive 3-Pillar approach. Firstly, through mass media campaigns, it raises awareness about trafficking to engage the Indian public in combatting this issue. Secondly, it provides a national helpline dedicated to sex trafficking, utilizing the widespread mobile phone network to empower individuals to take action. Lastly, Operation Red Alert focuses on grassroots education to prevent trafficking by educating families and villages vulnerable to traffickers. By equipping communities with knowledge through the Safe Village Toolkit, the programme strives to eradicate trafficking at its roots and ensure the safety and dignity of India's daughters.