Base Research Consultancy Group (BRCG)

Carries out research that helps to produce scholarly works of the highest caliber, improved policies, and a more lively public conversation on the systems and mechanisms that influence Indian life

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Geographies Served

Programs

  • Consumer Market Reserach

    Qualitative Research Concept/Product/Ad/Packaging Testing: Using CATI, CAPI, mobile, and door-to-door surveys, identify and narrow down the best concept, product, ad, or packaging.

    Measuring price sensitivity involves comparing the accepted price range to the perceived value to determine the ideal range.

    Digital Techniques
    employing digital platforms for both quantitative and qualitative study.
    establishing discussion forums, online panels, and WhatsApp groups to gain more and closer access to real customers.
    maximising productivity and efficiency in terms of time and effort

Leadership Team

  • Ratna Kumari

    Human Resource Manager

  • Netish Sinha

    Project Coordinator

Demographics & Structure

  • Organisation Strength

    None

Registration Details

  • Registration Number

    07BQRPS0090Q2ZW

  • CSR Form 1

    Not Available

  • FCRA

    Not Available

About

  • Headquarters

    New Delhi, Delhi

  • Since

    2010

Impact

Have done 1800+ projects for 202 clients.

Vision and Mission

Political & Religious Declarations

  • Political Affiliation

  • Religious Affiliation

Location

  • Headquarters

    B-2, 2nd Floor Patel Garden Near Dwarka Mor Metro Station, New Delhi, Delhi

    Directions
  • Offices in Cities

    Pune, Mumbai, Ludhiana, Bangalore, Kolkata, Lucknow, Chennai, Jaipur, Guwahati, Hyderabad, Ahmedabad

Other Details

  • Type

    For-profit

  • Sub Type

    Private Limited Company

Technology Adoption

  • SOC 2 Compliant

    No

  • Financial Management

  • Beneficiary Management