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Amenity Lifeline Emergency Response Team (Alert)

Focuses on emergency response training, aiming to empower citizens and improve the emergency response ecosystem

  • Silver Certified 2023
  • FCRA
  • 80G
  • 12A
  • CSR-1
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  • Overview

  • PROGRAMS

  • People

  • ABOUT US

  • FIELD VISIT

Cause Area

Primary Sectors

Secondary Sectors

Financials

  • 2022

    Total Income
    Rs.10,372,566
    Total Expenses
    Rs.8,597,223
    Non Program Expenses
    Rs.1,547,500
    Program Expenses
    Rs.7,049,723
    Tip: Click on any value above to exclude it.

  • 2024

    Total Income
    Rs.9,936,460
    Total Expenses
    Rs.13,443,445
    Non Program Expenses
    Rs.1,753,492
    Program Expenses
    Rs.11,689,953
    Tip: Click on any value above to exclude it.

Geographies Served

Programs

  • Peer - Personal Empowerment in Emergency Response

    Personal Empowerment in Emergency Response (PEER) is a set of programmes designed and envisioned by ALERT Simulation Lab for Emergency Response Management. The pedagogy of the PEER programmes have been designed keeping in mind the requirements of a lay person to learn emergency response. The programmes incorporate latest recommendations from the American Heart Association and weaves them into real life scenarios in an Indian context, thereby giving the learner universal protocols in handling emergencies even while relating to an Indian setting.

  • Alert Golden Army

    ALERT Golden Army is a special clan of warriors of the Golden Hour to save lives. Chapters in the names of the institution are installed in institutions where students get an opportunity to join the mission who become trainers, campaigners, event organisers, innovators etc.

  • Alert Awareness Cell Phone Radio

    ALERT Awareness Cell phone radio is an IVRS based cell phone radio service that delivers curated content in emergency response designed for rural audiences.

Impact Metrics

  • Number of People Empowered

    Year-wise Metrics

  • 2,20,000+

    Year-wise Metrics

  • Same as Above

    Year-wise Metrics

  • Number of Institutions Onboarded

    Year-wise Metrics

  • Number of Students Going Through Peer-Basic Program

    Year-wise Metrics

  • Number of Students Enrolling as Members

    Year-wise Metrics

  • Number of Calls From Individuals to Listen to Modules.

    Year-wise Metrics

  • Number of Modules Completed

    Year-wise Metrics

  • Number of People Who Complete Survey.

    Year-wise Metrics

Leadership Team

  • Rajesh R Trivedi

    Managing Trustee

  • Mr. v M Muralidharan

    Chairman

  • Kala Balasundaram

    Founder Trustee

  • Karthik Venkatesan

    Manager - Training and Public Affairs

  • Rekha Sreekumar

    Assistant Manager - Social Initiatives

Demographics & Structure

  • Organisation Strength

    5

  • Organization Structure Organization Structure

    Yes

Registration Details

  • PAN Card

    AACTA5729L

  • Registration Number

    2056/2006

  • CSR Form 1

    CSR00003321

  • 80G

    AACTA5729LF20091

  • 12A

    AACTA5729LE20211

  • FCRA

    75901398

About

  • Headquarters

    Chennai, Tamil Nadu

  • Since

    2007

Impact

ALERT has empowered over 185,000 citizens across varied walks of life with emergency response training.

Vision and Mission

Vision and Mission - https://alert.ngo/vision-mission/

Goal set for ALERT by Dr. APJ Abdul Kalam - "Train one in every family in emergency response"

Political & Religious Declarations

  • Political Affiliation

  • Religious Affiliation

Location

  • Headquarters

    5/75, Bonanza 1, Blue Beach Road Neelankarai, Chennai, Tamil Nadu

    Directions
  • Offices in Cities

Other Details

  • Type

    Non-profit

  • Sub Type

    Trust

Website

YouTube 
LinkedIn 
Facebook 
Instagram 
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Technology Adoption

  • SOC 2 Compliant

    No

  • Financial Management

  • Beneficiary Management